1. Home
  2. Boundaries

BOUNDARIES

What we promise. What we don't. Who we're not for.

Written down once, in plain English, so the call can be about your shop — not our fine print.

WE PROMISE

  • The work we agreed to, tried with you.
  • Notes and access in accounts you own.
  • A signed done-list, or a written list of what still needs a fix.
  • Straight answers on the call, including “you do not need us for this.”

WE DO NOT PROMISE

  • Rankings or a spot on the Google map.
  • Lead counts, booked jobs, closed work, or revenue.
  • Instant results — showing up takes time; answering the phone is fast.
  • That AI replaces your office, your estimator, or your judgment.

NOT FOR

  • Businesses with no calls or searches to catch.
  • A pretty site with no way to call or book.
  • Buyers who want a promise of rankings, leads, or money.
  • Shops with nobody to own the follow-up.

YOU OWN

  • Domain, website code, and content.
  • The lead list and every contact in it.
  • Google Business Profile and reviews.
  • Analytics and the tools that track Google and AI search.

How scope works: every engagement is scoped from your audit and presented privately. There is no rate card on this site by design. The FAQ covers the rest.

Next step

If that reads like how you run your own shop, book the audit.

Fifteen minutes with Jonathan. Useful even if we never work together.

Free. No proposal unless you ask for one.